Meet the face behind Incustudio.

Edwing Hernandez stands as a testament to the power of perseverance, resilience, and the magic of following one’s passion. As the driving force behind Incustudio, a distinguished real estate media agency based in New Jersey, he wears many hats – from owner and chief visionary to the hands-on photographer and videographer that captures the soul of each property.

Originating from Venezuela, Edwing began his professional journey as a graphic designer, graduating in 2012. This period was instrumental in shaping his creative instincts. Notably, a photography class during his university days was the spark that ignited a deeper love for capturing moments. Initially, this love manifested as a hobby, with him cherishing the art behind the lens without the pressures of commercial gain.

2015 marked a significant chapter in Edwing's life. He relocated to New Jersey with his wife in search of better prospects and a brighter future. What followed were challenging years of adapting to a new culture, navigating through jobs in warehouses, car washes, and construction. However, destiny had plans for him in the realm of design. In 2017, amidst several applications and despite initial language barriers, he secured a pivotal role with an emerging digital marketing agency in Manhattan. The sheer joy of this achievement is best captured in his recollection of the day, reminiscent of scenes from "The Pursuit of Happiness."

But Edwing's entrepreneurial spirit was not to be contained. In 2019, he took the bold step of leaving his stable job to start his venture. While initial efforts as a freelance graphic designer had their hurdles, an introspective exercise based on the Japanese concept 'IKIGAI' realigned his path. He identified a golden intersection of his affections for photography and real estate, leading to the rebranding of Incustudio as a specialized real estate media agency in 2022.

As Incustudio continues to rise, driven by Edwing's unwavering commitment and unique blend of skills, he also harbors ambitions of becoming a real estate investor. In a world where visuals dictate narratives, Edwing Hernandez is not just capturing spaces; he's telling their stories.